Benny Water

Benny Water

Hi, I’m Benny!

A designer and creative strategist based in Prague. I use my passion for design, communication, and technology to build community-focused experiences, from visual storytelling to collaborative spaces. Whether it’s crafting brand identities, shaping and structuring content, or creating environments where people connect, my work blends thoughtful design with social impact.

Core Expertise & Services

Branding & External Communication

Internal Communication Strategies

Knowledge and Digital Innovations

Professional Experience

Digital Communication & Technology Strategist
2017 – Present

Self‑Employed | Prague, Czech Republic

  • Designed and executed brand, web, and campaign projects for SMEs, ensuring consistent tone of voice across all touchpoints.
  • Architected internal communication systems—onboarding guides, knowledge repositories, and update templates—to improve team alignment.
  • Integrated AI frameworks (OpenAI GPT, LangChain) to automate content generation and reporting processes.
Sales Support Analyst (DMS Specialist, Dutch)
2023 – Present

Keyloop | Prague, Czech Republic

  • Served as primary liaison for Dutch-speaking dealerships using Autoline DMS, translating requirements into system configurations.
  • Streamlined ticket resolution by optimizing database queries and knowledge base articles.
  • Collaborated with engineering teams to prioritize feature enhancements based on dealer feedback.
Co‑founder & Art Director
Jan 2018 – Dec 2020

Oko! Magazine | Prague, Czech Republic

  • Launched and led an English-language cultural magazine, overseeing editorial strategy, design, and print production.
  • Created brand guidelines and layouts that boosted subscriber growth and social media engagement.
Communication Designer & Social Media Coordinator
Dec 2019 – Mar 2020

Smith Novak | Prague, Czech Republic

  • Crafted targeted social campaigns and content calendars; produced event materials for the Global NPL conference.
Art Director
Feb 2017 – Jul 2017

Youth Time International Movement | Prague, Czech Republic

  • Developed branding assets and facilitated interactive media workshops at the Youth Time Forum in Beijing.

Professional Experience

Digital Communication & Technology Strategist
2017 – Present

Self‑Employed | Prague, Czech Republic

  • Designed and executed brand, web, and campaign projects for SMEs, ensuring consistent tone of voice across all touchpoints.
  • Architected internal communication systems—onboarding guides, knowledge repositories, and update templates—to improve team alignment.
  • Integrated AI frameworks (OpenAI GPT, LangChain) to automate content generation and reporting processes.
Sales Support Analyst (DMS Specialist, Dutch)
2023 – Present

Keyloop | Prague, Czech Republic

  • Served as primary liaison for Dutch-speaking dealerships using Autoline DMS, translating requirements into system configurations.
  • Streamlined ticket resolution by optimizing database queries and knowledge base articles.
  • Collaborated with engineering teams to prioritize feature enhancements based on dealer feedback.
Co‑founder & Art Director
Jan 2018 – Dec 2020

Oko! Magazine | Prague, Czech Republic

  • Launched and led an English-language cultural magazine, overseeing editorial strategy, design, and print production.
  • Created brand guidelines and layouts that boosted subscriber growth and social media engagement.
Communication Designer & Social Media Coordinator
Dec 2019 – Mar 2020

Smith Novak | Prague, Czech Republic

  • Crafted targeted social campaigns and content calendars; produced event materials for the Global NPL conference.
Art Director
Feb 2017 – Jul 2017

Youth Time International Movement | Prague, Czech Republic

  • Developed branding assets and facilitated interactive media workshops at the Youth Time Forum in Beijing.

Education

Exchange Semester, Media & Communication Studies | 2015 – 2016

Charles University, Prague, Czech Republic

Technical Degree, Internet & Multimedia | 2014 – 2016

Université Sud Toulon‑Var, France

High School Diploma, BAC SVT-ISN | 2010 – 2013

Lycée du Golfe de Saint-Tropez, France

Leadership Tips, Tactics, and Advice | 2025

Linked-In Learning Certification

TEFL Certificate | 2016

Uni‑Prep Corp, Ontario, Canada

Skills & Tools

Systems & Implementation:

WordPress | EspoCRM | Traefik | Docker | Autoline DMS | knowledge platforms

AI & Automation Frameworks:

OpenAI GPT | Gemini | Ollama | LlamaIndex | TensorFlow

Design & Branding:

Adobe InDesign | Photoshop | Illustrator | XD | Sketch | Figma | Canva

Web Development:

HTML5 | CSS3 | JavaScript | Jquerry | php | Apache

Office Tools:

Microsoft 365 | Libre Office | Salesforce | Time Management | ERP | CRM

Languages:

Dutch: Native
English: C2 (Native/Bilingual)
French: C2 (Native/Bilingual)

German: B2 (Professional)

Chinese: A1 (Beginner)

Czech: A2 (Limited)