
Benny Water
Digital Communication
& Technology Strategist
Benny Water
Digital Communication & Technology Strategist

Hi, I’m Benny!
A designer and creative strategist based in Prague. I use my passion for design, communication, and technology to build community-focused experiences, from visual storytelling to collaborative spaces. Whether it’s crafting brand identities, shaping and structuring content, or creating environments where people connect, my work blends thoughtful design with social impact.
Core Expertise & Services
Branding & External Communication
Internal Communication Strategies
Knowledge and Digital Innovations
Professional Experience
Digital Communication & Technology Strategist
2017 – Present
2017 – Present
Self‑Employed | Prague, Czech Republic
- Designed and executed brand, web, and campaign projects for SMEs, ensuring consistent tone of voice across all touchpoints.
- Architected internal communication systems—onboarding guides, knowledge repositories, and update templates—to improve team alignment.
- Integrated AI frameworks (OpenAI GPT, LangChain) to automate content generation and reporting processes.
Sales Support Analyst (DMS Specialist, Dutch)
2023 – Present
2023 – Present
Keyloop | Prague, Czech Republic
- Served as primary liaison for Dutch-speaking dealerships using Autoline DMS, translating requirements into system configurations.
- Streamlined ticket resolution by optimizing database queries and knowledge base articles.
- Collaborated with engineering teams to prioritize feature enhancements based on dealer feedback.
Co‑founder & Art Director
Jan 2018 – Dec 2020
Jan 2018 – Dec 2020
Oko! Magazine | Prague, Czech Republic
- Launched and led an English-language cultural magazine, overseeing editorial strategy, design, and print production.
- Created brand guidelines and layouts that boosted subscriber growth and social media engagement.
Communication Designer & Social Media Coordinator
Dec 2019 – Mar 2020
Dec 2019 – Mar 2020
Smith Novak | Prague, Czech Republic
- Crafted targeted social campaigns and content calendars; produced event materials for the Global NPL conference.
Art Director
Feb 2017 – Jul 2017
Feb 2017 – Jul 2017
Youth Time International Movement | Prague, Czech Republic
- Developed branding assets and facilitated interactive media workshops at the Youth Time Forum in Beijing.
Professional Experience
Digital Communication & Technology Strategist
2017 – Present
2017 – Present
Self‑Employed | Prague, Czech Republic
- Designed and executed brand, web, and campaign projects for SMEs, ensuring consistent tone of voice across all touchpoints.
- Architected internal communication systems—onboarding guides, knowledge repositories, and update templates—to improve team alignment.
- Integrated AI frameworks (OpenAI GPT, LangChain) to automate content generation and reporting processes.
Sales Support Analyst (DMS Specialist, Dutch)
2023 – Present
2023 – Present
Keyloop | Prague, Czech Republic
- Served as primary liaison for Dutch-speaking dealerships using Autoline DMS, translating requirements into system configurations.
- Streamlined ticket resolution by optimizing database queries and knowledge base articles.
- Collaborated with engineering teams to prioritize feature enhancements based on dealer feedback.
Co‑founder & Art Director
Jan 2018 – Dec 2020
Jan 2018 – Dec 2020
Oko! Magazine | Prague, Czech Republic
- Launched and led an English-language cultural magazine, overseeing editorial strategy, design, and print production.
- Created brand guidelines and layouts that boosted subscriber growth and social media engagement.
Communication Designer & Social Media Coordinator
Dec 2019 – Mar 2020
Dec 2019 – Mar 2020
Smith Novak | Prague, Czech Republic
- Crafted targeted social campaigns and content calendars; produced event materials for the Global NPL conference.
Art Director
Feb 2017 – Jul 2017
Feb 2017 – Jul 2017
Youth Time International Movement | Prague, Czech Republic
- Developed branding assets and facilitated interactive media workshops at the Youth Time Forum in Beijing.
Education
Exchange Semester, Media & Communication Studies | 2015 – 2016
Charles University, Prague, Czech Republic
Technical Degree, Internet & Multimedia | 2014 – 2016
Université Sud Toulon‑Var, France
High School Diploma, BAC SVT-ISN | 2010 – 2013
Lycée du Golfe de Saint-Tropez, France
Leadership Tips, Tactics, and Advice | 2025
Linked-In Learning Certification
TEFL Certificate | 2016
Uni‑Prep Corp, Ontario, Canada
Skills & Tools
Systems & Implementation:
WordPress | EspoCRM | Traefik | Docker | Autoline DMS | knowledge platforms
AI & Automation Frameworks:
OpenAI GPT | Gemini | Ollama | LlamaIndex | TensorFlow
Design & Branding:
Adobe InDesign | Photoshop | Illustrator | XD | Sketch | Figma | Canva
Web Development:
HTML5 | CSS3 | JavaScript | Jquerry | php | Apache
Office Tools:
Microsoft 365 | Libre Office | Salesforce | Time Management | ERP | CRM
Languages:
Dutch: Native
English: C2 (Native/Bilingual)
French: C2 (Native/Bilingual)
German: B2 (Professional)
Chinese: A1 (Beginner)
Czech: A2 (Limited)